Research is in!

creativity_survey_results-20150610113443615Creative Academic magazine self-initiated a research project to investigate World Creativity and Innovation Week April 15-21, 2016 .

Invitations to participate appeared in our Facebook group, on our Facebook page, LinkedIn Group and on Twitter and each celebrant listed on our WCIW2016 page was contacted directly through email ask.

Read the results here WCIW_survey_final

The report includes

  • Events for WCIW 2016 categorized into 4 areas: workshops and talks in the workplace; public engagement activities; use of on-line media, and formal teaching
  • Prior year celebrations categories: repeating same activity as before; creating new activities each year
  • Ways people learn about WCIW: social media; through the workplace; from earlier involvement, and by chance
  • How WCIW is related to the respondent’s own area of work/interest: creative/innovation industry consultants; mission and teaching context
  • Why people chose to take part in WCIW 2016: to fill a gap and/or spread awareness; thought it was valuable; its marketing value; it is easy to get access to, and, why not?
  • Important outcomes from taking part in WCIW 2016: Spreading awareness; positive client feedback; creating a sense of community; personal satisfaction, and a concrete outcome
  • Other comments including suggestions and wishes for the future of WCIW.

Read the survey report here WCIW_survey_final

Please join me in sharing appreciative thanks to  Dr. Jenny Wiilis, executive editor of the Creative Academic for her efforts to provide these important, helpful and practical insights.  We will be leveraging the findings as preparations for WCIW 2017 begin.

Have you saved the dates in your calendar yet?  April 15-21, 2017  World Creativity and Innovation Week #16.

Coming this year – an additional focus:  celebrating your own ideas. More to come…

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