World Creativity & Innovation Week

World Creativity & Innovation Week is a worldwide community dedicated to celebrating all forms of creativity.

Creativity is what makes the world go ’round. And don’t just take our word for it—look around you: Everything around you is a product of creative minds thinking differently, challenging the norm, taking risks and learning from trial and error. Everything you do can be a creative act.

What is creativity?

Creativity is a mindset, a skill set, and a tool set. It’s a framework for approaching problems. It involves brainstorming a lot of ideas, seeking novelty, deferring judgment, and building off the ideas of others.

When it comes down to it, creativity is about going beyond just your first right answer and discovering the second, third, or 124th.

Why is creativity important?

Practicing creativity will bring creative confidence, and with creative confidence will come your ability to look at problems as opportunities. You will find new solutions to personal opportunities and change your life. You will find creative solutions to community opportunities and change your world. You will discover new connections to improve the world for all of us.

Celebrate your creativity every day!

We inspire and enable people around the world to celebrate creativity in their own way, and share it with others through our international community and brand presence.

WCIW Is Driven by Our Shared Values

Collaboration

We get by with a little help from our friends (we know how important collaboration is to creativity). We love the process, and inviting others into it is part of what makes it so fun.

Empathy

Our empathy opens our hearts to deeper, more meaningful connections – it is our humanity. Our curiosity for the world around us opens our minds to greater insight.

Empowerment

We welcome and appreciate our differences because they add depth to collective creativity. Our goal is to cultivate creative confidence in others through empowerment.

Mentorship

We want to foster the next generation of creative leaders and thinkers that are going to be the key drivers of positive change in the world. We value learning through failure.

WCI Annual Reports

Our Impact

2024 Report
World Creativity & Innovation introduced our internal concept of CCR to the world, highlighting celebrations, connections, and resources on our new international website. We breached 2000 worldwide celebrations of World Creativity Week & Day. 2024 signified a year of incredible growth, change, and improvement across the globe.
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2023 Report
2023 brought significant changes to World Creativity & Innovation. We started by INSPIRING those celebrating across the world and using this theme to drive what we do best. We rebranded, removing the Week and Day from the larger brand to include those celebrating World Creativity & Innovation anytime, anywhere.
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2022 Report
In 2022, World Creativity & Innovation Week/Day focused on growth, covering over 65% of the world celebrating World Creativity & Innovation Week/Day. We neared 1000 total celebrations worldwide and drove our online presence to a record number of individual engagements.
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2020 Report
As World Creativity & Innovation's global community of creatives struggled with the COVID-19 pandemic in 2020, WCIW/D focused on how we can make an impact in an extremely difficult situation. We used this time to rebrand, rebuild, and restate our position to the world.
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