International Conference on Innovation, Creativity and Marketing

International Innovation, Creativity and Marketing is the premier interdisciplinary forum for the presentation of new advances and
research results in the fields of Economics and Management Engineering.
Today more than ever before it is extremely important to stay abreast of the changing landscapes of the Economics and Management
Engineering world. The multidisciplinary focus of this event aims to bring together presenters and attendees from different fields with
expertise in various areas of Economics and Management Engineering, providing an excellent opportunity to participate in the
international exchange of ideas, current strategies, concepts and best practices, collaborations, and cooperation, offering a broader
perspective and more enriching experience.
The program includes time allocated for networking, peer-to-peer discussions, and exploring the host city.
We invite the participation of leading academic scientists, researchers and scholars in the domain of interest from around the world to
submit original research contributions relating to all aspects of:
Innovation and Marketing
Incentivise and Incubate innovation
Invest and Invent Innovation
Industry Innovation
Infrastructure Innovation
Infostructure Innovation
International Innovation
Intellectual Property Rights (IPR) Innovation
Leadership and Innovation
Social Innovation
Green Innovation
Sustainable Innovation
Innovation Management and innovative business models
Internet and Mobile Marketing
Consumer Psychology and Behavior
Managing Marketing Channels
Personal Selling and Sales Management
Retailing and Retail Management
Marketing Education and Case Teaching
Customer Relationship Management
Marketing through Internet
Product and Brand Management
Services Marketing
Emerging Issues in Marketing
International Marketing and Cross-cultural Issues
Marketing Communications
Research Methods and Marketing Analytics
Technology, Innovation, and B2B Marketing
Food Products Marketing
Social Media Marketing