Global Brand Protection Innovation Programme 2023
The Future of Anti-Counterfeiting and Brand Protection relies into the technologies being used to thwart, deter, detect or mitigate threats to brands, which have intensified in some segments due to the COVID-19 pandemic and the rise in e-commerce. The pandemic had a significant destabilizing effect upon many of the end-user sectors in terms of global trade.
17th Global Brand Protection Innovation Programme 2023 is an exclusive Conference designed to discuss the latest challenges faced by the Brand protection industry as a whole in this COVID- 19 Pandemic situation. This conference seeks to expose explicit and hidden brand security initiatives, as well as the global deployment of anti-counterfeit technology, an analysis of diagnostic approaches, recent technologies, serialization, track & trace, and important brand security strategies.
- Start: 24 May 2023
- End: 25 May 2023
- Attendance: Hybrid
- Location: N/A , , Germany